College Tour Directory Touchscreen Display: Complete Guide to Campus Wayfinding and Visitor Engagement in 2025
College tours represent critical moments in higher education recruitment, with prospective students and families forming lasting impressions during brief campus visits. Yet many institutions struggle to deliver engaging, informative tour experiences that showcase their unique strengths while helping visitors navigate increasingly complex campuses. Traditional wayfinding methods—printed maps, static building directories, and tour guide-dependent experiences—fail to meet the expectations of digital-native prospective students who expect interactive, self-directed access to information.
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